STIHL Recognized as One of America’s Greatest Brands

STIHL Recognized as One of America’s Greatest Brands

(VIRGINIA BEACH, Va.) –The American Brands Council has recognized STIHL as one of America’s greatest brands. The iconic outdoor power equipment manufacturer will be featured in the 2009 edition of America’s Greatest Brands, a hard cover coffee table book recognizing some of the strongest and most trusted business brands in the United States.

Currently in its seventh edition, America's Greatest Brands features leading companies from a brand marketing perspective. The book explores the history behind the top brands and highlights their innovations and accomplishments. America’s Greatest Brands offers insight from the highly respected marketing and communication professionals that comprise the American Brands Council.

Each company is featured in a two-page spread. Among brands recognized in this year’s book include Campbell’s Soup, the National Football League (NFL) and Xerox.

 “We are honored to receive this recognition from the American Brands Council,” said Peter Burton, vice president of sales and marketing at STIHL Inc. “The entire STIHL team – from employees and our twelve U.S. distributors to our hardworking servicing dealers – is dedicated to the success of the STIHL brand, and it is thanks to their commitment to excellence that the brand continues to be one of the leaders in the industry.”

America’s Greatest Brands is currently available in major bookstores nationwide or online at www.americasgreatestbrands.com More information about STIHL Inc. is available at stihlusa.com.

About STIHL Inc.

STIHL Inc. manufactures the world’s largest selling brand of chain saws and produces a full line of powerful, lightweight, and versatile handheld outdoor power equipment for homeowners and professional users. STIHL products are sold through servicing power equipment retailers from coast to coast— not mass merchants. STIHL products sold through U.S. STIHL dealers are for distribution in the United States only. For more information or for the name of the closest STIHL retailer call toll free 1-800-GO STIHL (1-800-467-8445) or visit the STIHL Web site at www.stihlusa.com

STIHL is pleased to support the Tree Research & Education Endowment (TREE) Fund, the International Society of Arboriculture (ISA), the Tree Care Industry Association (TCIA), National FFA, Professional Landcare Network (PLANET), the American Tree Farm System (ATFS), and the National Association of State Park Directors (NASPD).

About America's Greatest Brands

America's Greatest Brands covers the history, innovations, and achievements of the world's most admired companies. This book also features the expert insights and opinions of the American Brands Council – some of the most respected marketing and communications professionals in America. Headquartered in Kent, Conn., America's Greatest Brands, founded in 2000, is a subsidiary of UK-based Superbrands Ltd., doing business in 80 countries. www.americasgreatestbrands.com